How to Price Cleaning Services: Simple Rules that Work

Pricing is complicated only when you make it so. For many local cleaning businesses, clear, simple pricing sells better than complex, confusing calculators.

Common pricing models

• Per-room / per-bedroom: easy for customers to understand.
• Fixed packages: Basic / Standard / Deep with clear deliverables.
• Hourly pricing: works for specialized or variable jobs.

Add-ons and transparent fees

• List add-ons (oven cleaning, fridge cleaning, inside windows) with fixed prices.
• Be explicit about travel fees or minimums.

Example package

• Basic Clean — $90 (Studio / 1 BR)
• Standard Clean — $140 (2 BR)
• Deep Clean — $220 (3+ BR)

Communicate price confidence

• Display starting prices and a short form to get an exact quote.
• Avoid hiding fees; customers prefer clarity.

Tip: Start with clear anchors (a low starter price and a premium option) — most customers choose the middle option.